Clik here to view.
Case Study: History of a 19th Century Sea Captain
Case Study: The Sea Captain’s Odyssey by Marvin Shepherd Design Brief: The author retired after a long career as a safety engineer and a clinical engineer at the University of California Medical...
View ArticleClik here to view.
4 Solutions to the Book Discount System
I’m finding in talking to new self-publishers that many people don’t quite get how the discounting works in different parts of the book distribution system. This is vital to understand because it...
View ArticleSaturday Q & A With the Book Designer 02
This week I’m tackling the whole issue of print on demand distribution and how it works. This is one of the most common questions I get asked, and I’ve been wanting to lay this out in a step by step...
View ArticleSaturday Q & A With the Book Designer 03: Book Cover Wrap
This week’s video answers the question of how to calculate the size of your book cover wrap. A lot of people find this confusing, but about 8 minutes from now you will know the answer and get to see a...
View ArticleClik here to view.
Amazon and Lightning Source: The End of an Era?
For some years now many small publishers and self-publishers have been using a very effective strategy for distributing their books. This strategy has been widely written about and imitated. It was...
View ArticleClik here to view.
The Secret to Schmooze Book Marketing
by Marcia Degelman Marcia is one of the authors I’ve met at the monthly meetings of the Bay Area Independent Publishers Group. She impressed me with her persistence and how she kept making her book and...
View ArticleAuthor Blogging 101: Converting Posts to Resource Pages
Sometimes you want a post, sometimes you want a page. It’s not always easy to tell. In the early days of the blog, I only created posts, just trying to fill the needs of readers and my publishing...
View ArticleMonday Mailbox, Questions and Answers on Self-Publishing
In the fast-moving world of indie publishing, we all have an opportunity to learn from each other. Once in a while I like to dip into the mailbag and share some of the questions that have come in...
View ArticleNews Update: Should You Use Lightning Source or Ingram Spark?
For authors coming into the publishing industry, making choices like selecting a print on demand vendor, can be fraught with difficulty and uncertainty. “Which one is best for me? Will they do a good...
View ArticleClik here to view.
New Self-Publishing Options from Blurb and Book Design Templates
For many years self-publishers have been frustrated. I’m not talking about the usual ups and downs of indie publishing. No, I’m talking about authors who want to publish books with lots of full color...
View Article
